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Trade marks and brands

In an increasingly crowded and competitive marketplace, clients need to be able to protect, exploit and enforce their brands.

We are market leaders in this area, ranked as one of the leading trade mark firms in the country.

We advise clients across the whole spectrum of trade mark rights and related rights (such as passing off), including: clearance searches, protection and registrability issues, co-ordination of trade mark filings, branding and franchise agreements, disputes and litigation.

Specialist Intellectual Property Team

Recent Work

  • Acting for Scratch Meals Ltd, Sainsbury’s Supermarkets Limited and Waitrose Limited in a trade mark infringement and passing off claim brought by Fit Kitchen Limited in the Intellectual Property Enterprise Court (IPEC).
  • Acting for a US Defendant in High Court trade mark proceedings, that formed part of trade mark litigation simultaneously taking place in the UK, Canada and the United States.
  • Acting for Smart Garden Limited in a trade mark infringement and passing off claim against Westland Horticulture Limited and related trade mark cancellation / trade mark invalidity proceedings in the UK Intellectual Property Office (UK IPO).
  • Advancing trade mark counterclaims for a gaming equipment business in High Court proceedings relating to activities in the UK, China and the EU.
  • Defending a software business and its directors from trade mark claims brought by Microsoft in the English High Court in relation to alleged activities in India.
  • Acting for a client in the General Court of the European Union with respect to the registrability of an EU trade mark.
  • Acting for a client in nine connected trade mark invalidity actions simultaneously taking place in the UK IPO and EUIPO.
  • A broad range of trade mark work on behalf of CMC Markets UK Plc.
For a free, no obligation conversation with a solicitor contact us.

020 7234 0200

020 7234 0200

contact@waterfront.law